Cinema Ticket Sales Slowly Recovering After COVID-19 Pandemic Disruption
News - 18 December 2023
In the aftermath of the COVID-19 pandemic that began in 2020, the global turnover from the sale of cinema tickets has yet to reach the levels seen in the record years before the crisis. Despite experiencing significant growth, annual turnover has not fully recovered to pre-pandemic levels. The year 2020 saw the closure of almost all cinemas as a result of efforts to combat the spread of the coronavirus.
While most theatres reopened in 2021 and restrictions were lifted in 2022, the film industry faced challenges due to delays in Hollywood productions and shifts in audience interests during the hiatus.One of the major consequences of the pandemic was the disruption of Hollywood's production schedule, resulting in delays for many highly anticipated films, particularly major superhero franchises. In 2018, the global box office set a record with a turnover of $11.
9 billion, followed by $11.4 billion in 2019. However, the impact of the pandemic was evident in 2020, with only $2.
1 billion in ticket sales. Subsequent years showed gradual improvement, with $4.5 billion in 2021 and $7.
4 billion in 2022. According to IndieWire, the projected turnover for 2023 is estimated to be around $8.5 billion, falling short of the $9 billion mark.
This shortfall is attributed to insufficient time and a lack of compelling titles to attract audiences. Despite this, there are hopes that highly anticipated films like "Wonka" and "Aquaman and the Lost Kingdom" will draw in large crowds in December and help boost overall ticket sales.In 2023, several films proved to be major financial successes, including "Barbie," "The Super Mario Bros.
Movie," "Oppenheimer," "Guardians of the Galaxy Vol. 3," and "Spider-Man: Across the Spider-Verse," collectively grossing approximately $5.3 billion.
On the other hand, there were disappointments in terms of turnover with films like "Indiana Jones and the Dial of Destiny," "Haunted Mansion," and "Expend4bles," as well as underperforming superhero films like "The Marvels" and "The Flash."Overall, the film industry continues to navigate the challenges posed by the pandemic and its aftermath. While progress has been made in terms of recovery, there is still work to be done to fully restore the global turnover from cinema ticket sales to pre-pandemic levels.
As audiences anticipate upcoming releases and studios adapt to changing market dynamics, the future of the film industry remains uncertain but hopeful.